All Pr Agencies in Rotterdam

Waai Impact Agency logo
Waai Impact Agency
Waai Impact Agency logo 2 - 9
Waai Impact Agency logo Undisclosed
Waai Impact Agency logo Wassenaar
Waai Impact Agency logo Netherlands
We partner with organisations to amplify their impact. We help our partners increase their stakeholder value by connecting their core busine...
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Cream PR logo
Cream PR
Cream PR logo 2 - 9
Cream PR logo Undisclosed
Cream PR logo Amsterdam
Cream PR logo Netherlands
PR is about someone else to say "you are good"​. our mission is leading: increasing brand awareness for your brand using creative cross-medi...
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Kesselskramer logo
Kesselskramer
Kesselskramer logo 10 - 49
Kesselskramer logo $10,000+
Kesselskramer logo London
Kesselskramer logo United Kingdom
KesselsKramer is an agency that thinks creative communication ideas can come from all disciplines, where advertising is an important compone...
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Code Red | Zeekhoe Communicatie logo
Code Red | Zeekhoe Communicatie
Code Red | Zeekhoe Communicatie logo 2 - 9
Code Red | Zeekhoe Communicatie logo $1,000+
Code Red | Zeekhoe Communicatie logo Hoofddorp
Code Red | Zeekhoe Communicatie logo Netherlands
Code Red | Zeekhoe Communicatie is a full-service PR and Marketing Agency for the IT-industry. Our work field spans the Netherlands, Belgium...
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B2Press logo
B2Press
B2Press logo 10 - 49
B2Press logo $1,000+
B2Press logo Utrecht
B2Press logo Netherlands
Having started its activities as the first online PR agency of Europe in 2016, B2Press offers you the labor you can get from traditional PR ...
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Het PR Bureau logo
Het PR Bureau
Het PR Bureau logo 50 - 249
Het PR Bureau logo Undisclosed
Het PR Bureau logo Amsterdam
Het PR Bureau logo Netherlands
We are Het PR Bureau, a creative PR firm specialising in corporate and marketing PR. We create and tell stories that spread like wildfire. W...
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CFF Communications logo
CFF Communications
CFF Communications logo 10 - 49
CFF Communications logo Undisclosed
CFF Communications logo Amsterdam
CFF Communications logo Netherlands
If you don't tell your story, someone else will! At CFF Communications we support companies, brands and organizations at the intersection of...
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Fuse Communication logo
Fuse Communication
Fuse Communication logo 2 - 9
Fuse Communication logo Undisclosed
Fuse Communication logo Amsterdam
Fuse Communication logo Netherlands
We are an independent branding & communication agency specialized in branding, brand activation, content creation, public relations & social...
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Netplanet Web Development logo
Netplanet Web Development
Netplanet Web Development logo 2 - 9
Netplanet Web Development logo Undisclosed
Netplanet Web Development logo Amsterdam
Netplanet Web Development logo Netherlands
Netplanet is a full service internet agency and specialized in building websites. We exist since 2003 and are based in Amsterdam. We facilit...
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The Brave New Now logo
The Brave New Now
The Brave New Now logo 2 - 9
The Brave New Now logo $10,000+
The Brave New Now logo Amsterdam
The Brave New Now logo Netherlands
The Brave New Now is a new creative company with a bold ambition: to make brilliantly creative, culturally relevant work in a better way, fo...
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Progress Communications logo
Progress Communications
Progress Communications logo 10 - 49
Progress Communications logo Undisclosed
Progress Communications logo Amsterdam
Progress Communications logo Netherlands
Progress Communication is the PR agency in Amsterdam and Brussels of choice for B2B and B2C companies in IT and consumer electronics. We lov...
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BAAS Amsterdam logo
BAAS Amsterdam
BAAS Amsterdam logo 10 - 49
BAAS Amsterdam logo $25,000+
BAAS Amsterdam logo Amsterdam
BAAS Amsterdam logo Netherlands
We are BAAS, the go-to agency for brands with high standards. We like to shake things up a little and we always take a fresh approach to our...
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NATWERK logo
NATWERK
NATWERK logo 10 - 49
NATWERK logo $10,000+
NATWERK logo Amsterdam
NATWERK logo Netherlands
Natwerk is all about that brand new feeling. Our work excites like it’s freshly painted. From campaigns, our own product range and formats, ...
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Chiel Christiaans Creatives logo
Chiel Christiaans Creatives
Chiel Christiaans Creatives logo 2 - 9
Chiel Christiaans Creatives logo $10,000+
Chiel Christiaans Creatives logo Hilversum
Chiel Christiaans Creatives logo Netherlands
Founded in 2009 with the aim of developing, producing and launching innovative entertainment. A permanent team of professionals worksdaily o...
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IVY LEE Agency logo
IVY LEE Agency
IVY LEE Agency logo 2 - 9
IVY LEE Agency logo Undisclosed
IVY LEE Agency logo Amsterdam
IVY LEE Agency logo Netherlands
With years of experience with a variety of the most desirable brands, we have vast PR expertise in today’s dynamic environment. We are proud...
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FAQS

The way to understand the difference between PR agencies and advertising agencies is to make the right distinction between the concepts of PR and advertising.

While PR serves the purpose of increasing the prestige, image and recognition of an institution or person, advertising aims to increase the sales of a good or service or to spread an idea. Therefore, these two concepts are separated from each other in terms of basic purposes.

Another important point that distinguishes the concepts of PR and advertising is the target audience. In PR, the target audience of the institution is the public, but in advertising, the target audience includes a limited audience in line with the area of ​​​​the goods or services to be sold.

The third difference between PR and advertising is their working time. Since there is a long-term image work or communication of an institution in PR, the studies are continuous and uninterrupted because creating the perception always requires a long process. On the contrary, in advertising, the work is intermittent and periodic due to certain periods when products or services come to the fore.

PR agencies with a wide range of services; strategically handle many communication processes such as reputation management, perception management, media relations, and crisis communication. The main purpose of PR agencies, which undertake the brand awareness and reputation management of the people and companies they work with, is to support these people in drawing a reliable image in the sector. It tries to prevent material and moral losses, thanks to the crisis communication plans that it carries out in advance or instantly against possible crises. It strengthens the foundations of the relationship with the target audience and the press, and increases brand awareness and brand loyalty, with many activities such as press release distribution, special news and interview studies, and TV program guests. PR agencies do all of these items in a professional and systematic way. PR agencies can also align PR and marketing goals, increasing your reputation as well as driving more sales.

In short, PR agencies help the people and companies they collaborate with to be more visible in the sector and make their voices heard by their target audience, thanks to their strong media relations.

The amount companies have to pay to cooperate with PR agencies will vary from agency to agency, depending on the services requested and the size of the agencies. To say an average price, we can say that it is around 1,000-15,000 dollars per month.

PR agencies help their clients in many ways and provide expert service. These are as listed below.

Reputation management: One of the main services offered by PR agencies, this tactic may include email newsletters, social media management, responding to comments and engaging with followers.

 

Crisis Management: Most of today's companies may encounter some corporate crises at certain times. Therefore, asking a PR agency to prepare a crisis communication plan has become very common in collaboration with PR agencies.

 

Media Relations: The media is undoubtedly the best way for companies to build their reputation and make their name heard. PR agencies are firms that specialize in properly managing the relationship between media and companies. Tactics that PR agencies employ include writing offers to journalists and influencers to get more coverage in industry news and media.

 

Social Media: Social media platforms are the most important place where companies can communicate with their target audiences and play a critical role in brand reputation management. Expert PR agencies also offer the best service to companies in the correct use of social media.

 

Speech Writing: PR agencies are the best place to get help when companies need to speak at press conferences and events. All speeches made on behalf of the company should represent your brand as a whole. If anyone from your company needs to give a speech, you may want to consider hiring a PR agency to take over the strategic messaging.

 

Press Releases: PR agencies also take an active role in press releases that companies need to write to announce their new products, launches, campaigns or movements. A hashtag to launch on social media about a new product etc. PR agencies can share with you the most useful ideas for the movement.

One of the jobs that today's agencies spend the most time on is trying to gain new customers. PR agencies also need to constantly seek out new clients and explore new ways to grow their agencies. Below are the steps to be taken to achieve these goals:

Website: Creating a website that will make a good impression as your most important marketing tool is critical. If you want to get your website visitors excited about taking the next step and contacting you, a website that will highlight your agency, your team, your industry expertise, and clients you've worked with before and instill confidence in your visitors should be the first step in your marketing strategy. Don't overlook the importance of optimizing your site for SEO best practices to attract potential PR customers to your website. An optimized website increases your chances of attracting organic traffic and helps you build a stronger online network.

 

Content: Create content that will position your agency as an expert in your field and industry. When creating this content, remember that instead of writing generic content pieces, you should offer unique content and tailor it to your target PR clients when creating content that reveals your agency's expertise. By producing content in this way, you can benefit from content generation methods from company blogs, e-mail newsletters, LinkedIn posts, webinars, podcasts, YouTube, and other social media platforms to stand out as a thought leader in your industry.

 

Case Studies: Be sure to include case studies on your agency's website to showcase your past achievements and expertise. These studies will act as a kind of social proof and play an important role in attracting more PR clients to your agency. These case studies are very helpful for your clients to see what you can do.

 

Quality Presentation: You are one of the many PR agencies on the list for your potential clients who want to have a meeting with you and present to them. The only way to stand out is to craft a persuasive business presentation and PR proposal, customized to the client's needs. At this stage, you need to fully understand the client's business, past business, trouble spots, and competitors. Once you understand these, create an interesting presentation and try to attract all the attention of the customers during the presentation.

The top five PR agencies in the world are as follows:

 

  • Edelman

Edelman, the world's largest PR firm with more than 6,000 employees and a revenue of $984.9 million in 2021, is an American PR and marketing consulting firm founded in 1952 by Daniel Edelman. It is currently managed by Daniel Edelman's son, Richard Edelman.

 

  • Weber Shandwick

Weber Shandwick is an American PR firm founded in 2001 by the merger of Weber Group, Shandwick International and BSMG. In 2021, it took the second place in the ranking of the world's largest PR agencies with a revenue of 860 million dollars.

 

  • BCW (Burson Cohn & Wolfe)

Burson Cohn & Wolfe, which put $772 million into its coffers last year, is a New York-based multinational PR and communications firm. In February 2018, parent WPP Group PLC announced that it had merged its subsidiaries, Cohn & Wolfe, with Burson-Marsteller. The combined agency is now known as Burson Cohn & Wolfe.

 

  • Fleishman Hillard

Fleishman Hillard St. Louis, Missouri is a PR and marketing agency. The company, which generated $680 million in revenue in 2021, was founded in 1946 by Alfred Fleishman and Robert E. Hillard. It is currently headquartered in Missouri, USA.

 

  • Ketchum

Ketchum; is a global public relations firm that provides marketing, branding and corporate communications services in the corporate, healthcare, food & beverage and technology industries. Ketchum, which is on the list of the five largest PR agencies in the world with its revenue of $ 550 million in 2021, was founded by George Ketchum in 1923 as a Pittsburgh-based advertising company. Its headquarters are now located in New York.

There are different types of PR agencies, depending on the services they offer and the audiences they serve. While PR agencies provide general services, there are also PR agencies working in specific areas specialized in their fields. We have listed the types of PR agencies below for you.

  1. General Communication

PR agencies that offer general services are there for companies in all matters related to their public relations strategy. They provide you with every support in building your reputation and brand awareness using many tactics including social media, media relations, internal communication, and more. For businesses that need help with more than one public relations, it would make more sense to get services from a general PR agency.

 

  1. Press communication

PR agencies that focus on media access, writing sales pitches, being actively involved in the media, and interviewing journalists or influencers specialize in press communications. If the PR service that companies need is to improve their media coverage, it would be wise to get services from a PR agency specialized in this field.

 

  1. Crisis Communication

PR agencies, which provide support to their customers in the field of crisis management, stand by them by preparing appropriate plans in times of crisis.

 

  1. Internal communication

PR agencies specialized in the field of internal communication provide services foe institutions to inform their employees and make employee communication very easy.

 

  1. Community Communication

PR agencies, which help companies maintain healthy communication with their customer communities, are experts in areas such as social media communication.

Social Media Manager: Responsibilities of social media managers; promoting the brand, interacting with audiences across various social media channels, as well as coordinating and developing unique brand voices for each channel. Their day-to-day duties may include creating a social media content calendar aligned with the overall PR strategy, engaging with audiences across all channels through brand-voiced comments and posts, and monitoring various data points to track the success of specific campaigns and strategies.

Publicist: This is the position that works with the client and works with the client to develop a unique PR strategy. They then use this strategy to find specific campaigns, events, and outreach that will most effectively execute this strategy. The most challenging part of their job is undoubtedly managing crises. When there is negative press about a client, the PR professional has to quickly find the best way for the client's brand to recover.

Copywriter: Copywriters in PR agencies execute promotional strategies by writing press releases, speeches, blog posts, social media posts, and other materials. They must be versatile enough to write in a variety of brand voices and adapt that voice to suit a variety of campaigns or PR content.

PR Specialist: PR specialists are an essential part of PR agencies, whose main responsibility is to maintain good relationships with journalists and other media contacts who can help them produce press releases, appear on TV, broadcast speeches, and other promotional media strategies.

Spokesperson: Spokespersons, whose responsibility it is to act as the face of the brand by representing the company in public, in speeches, and on TV, often work in-house for the company. They must also have the strength to respond to criticism and bear the brunt of negative press when crises occur.

As ‘PR Agency Network’, we conduct various kinds of research so that you can find the best PR agencies for you. You can explore the profile pages of the PR agencies we have listed for you through our website. In addition, you can see the closest agencies on our website.

If you want to work in the field of public relations, here are the items that will help you start your career.

A college degree doesn't matter much to work in PR agencies, but most job postings will ask for a bachelor's degree. Most people who work in PR agencies develop a strong grasp of language, style, and both oral and written communication skills by earning a bachelor's degree in fields similar to journalism and communications.

As in most areas, one of the most critical roles in the PR industry is the connections you have. Because the nature of the job is to engage with audiences and manage their brand identity and reputation, PR firms look for people who are already on social media and are good at networking. Being active on social media and participating in industry-related pieces of training, events, and conferences, meeting people in the industry, and developing your network will be very logical steps for those who want to get a job in PR agencies.

When you're ready to apply for a job at PR agency, make sure your resume showcases your social and creative skills. Use your cover letter to showcase not only your achievements and experience but also your personality. When creating your resume, you can pretend you're writing a press release or blog post that aims to promote your brand in a positive way.

Rotterdam, The Best PR(Public Relations) Agency List

Agency Name Agency Description Agency Type
Waai Impact Agency
We partner with organisations to amplify their impact. We help our partners increase their stakeholder value by connecting their core business to a prosperous, sustainable and inclusive future. PR Agency
Cream PR
PR is about someone else to say "you are good"​. our mission is leading: increasing brand awareness for your brand using creative cross-media concept and digital solution. Our second nature is to facilitate the Essentials needed such as high service, personal attention and knowledge to reach your goals. PR Agency
Kesselskramer
KesselsKramer is an agency that thinks creative communication ideas can come from all disciplines, where advertising is an important component but that strong ideas for brands can thread through many different mediums for maximum effectiveness, quality, and a lasting impression. We design, curate and produce creative projects for brands. We give a start-up mentality to big brands and creative leg-up to the smaller guys. PR Agency
Code Red | Zeekhoe Communicatie
Code Red | Zeekhoe Communicatie is a full-service PR and Marketing Agency for the IT-industry. Our work field spans the Netherlands, Belgium and Luxembourg (the Benelux). We offer knowledge, experience, assistance, support and advise on the composition and execution of your communication plan. In addition to ‘traditional’ public and press relations, our services also include creating web content and blogs, and managing your social media. This ensures that you attract the attention of potential customers and that you tie the bonds with existing clients, wherever our target audience looks for information. Code Red | Zeekhoe Communicatie strengthens your image and name recognition by putting your customers in the center of all communications.Read more... PR Agency
B2Press
Having started its activities as the first online PR agency of Europe in 2016, B2Press offers you the labor you can get from traditional PR agencies as a ’service.’ Combining press release writing, distribution, and reporting services in more than 30 countries, B2Press brings a breath of fresh air to digital PR activities. Having been carrying out activities that will increase the image and reputation of individuals, institutions or organizations with its experienced staff, B2Press manages your special news and interview works as well as press releases. Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it. Operating under the umbrella of the Netherlands/Utrecht centered Unusual Enterprise B.V., B2Press is one of the most preferred services within the scope of digital PR works.Read more... PR Agency
Het PR Bureau
We are Het PR Bureau, a creative PR firm specialising in corporate and marketing PR. We create and tell stories that spread like wildfire. We’ve been doing so for over 10 years, working with leading brands such as Spotify, Stokke, Zilveren Kruis and clever new brands like Pritle, House of Eléonore and Foodora. Making an impact by connecting people, media and brands, is what makes us happy. PR Agency
CFF Communications
If you don't tell your story, someone else will! At CFF Communications we support companies, brands and organizations at the intersection of strategy and corporate communication. We understand better than anyone what is at stake for our customers every day. We know the dynamics of the market, the players, the boardroom - your business. PR Agency
Fuse Communication
We are an independent branding & communication agency specialized in branding, brand activation, content creation, public relations & social media. We connect all these elements using a strong strategic and conceptual foundation. We live in a world of constant change. A powerful brand, strong communication, a unique customer experience, engaging content, appropriate influencers and smart media plans are absolutely crucial in today’s uber crowded media landscape. PR Agency
Netplanet Web Development
Netplanet is a full service internet agency and specialized in building websites. We exist since 2003 and are based in Amsterdam. We facilitate solutions for effective communication and effective business operations based on internet technology. We work a lot with open source software (such as Wordpress, Joomla, TYPO3, PHP, MYSQL, Perl, Linux, RedBus et cetera). PR Agency
The Brave New Now
The Brave New Now is a new creative company with a bold ambition: to make brilliantly creative, culturally relevant work in a better way, for today. The Brave New Now is founded on principles we believe in. Think truthfully, work openly and create courageously. We’re not into bravado or bullsh!t. We believe less politics, more action is the way to go. We work hard, fast and smart because communication today needs to be quicker, more effective and more adaptive than ever before. PR Agency
Progress Communications
Progress Communication is the PR agency in Amsterdam and Brussels of choice for B2B and B2C companies in IT and consumer electronics. We love smart technologies and don’t mind diving into the technical side of things. We see it as our duty to translate technology into an understandable and accessible message. Whether it’s for an IT manager, CIO or marketing manager. For a male consumer, a senior or a teenager. Or for a digital immigrant or a digital native. PR Agency
BAAS Amsterdam
We are BAAS, the go-to agency for brands with high standards. We like to shake things up a little and we always take a fresh approach to our projects. As a creative communications agency we develop earned first campaigns for clients like New Balance, Snapchat, Bacardi, PlayStation, Martini, JBL, Spotify & Timberland.  With offices in Amsterdam and Antwerp, our field of work is as diverse as our people. Our team consists of 21 creative experts who each mastered their own set of skills, creating campaigns for the entire Benelux. Read more... PR Agency
NATWERK
Natwerk is all about that brand new feeling. Our work excites like it’s freshly painted. From campaigns, our own product range and formats, to interior design and activations; we design content by shaping it as a physical product. To create energetic experiences and real engagement. For brands, friends, and entrepreneurs. Like we’ve been doing for 10 years now, we connect and activate people in our own, positive way. The Natwerk way. PR Agency
Chiel Christiaans Creatives
Founded in 2009 with the aim of developing, producing and launching innovative entertainment. A permanent team of professionals worksdaily on great entertainment, events and television related activities. Complemented per project with selected directors, choreographers, musicians, actors, all-round performers, producers, editors etc. Almost everything is possible in the field of entertainment, events and television. PR Agency
IVY LEE Agency
With years of experience with a variety of the most desirable brands, we have vast PR expertise in today’s dynamic environment. We are proud of our broad and diverse network of journalists, stylists, bloggers, influencers, celebrities and captains of the industry. IVY LEE is an Amsterdam and Antwerp based fashion and lifestyle public relations and Brand strategy agency. We are situated in the heart of the historic city centre, with an elegant showroom for maximum product exposure. PR Agency

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