All Pr Agencies in Calgary

Anstice Communications logo
Anstice Communications
Anstice Communications logo 10 - 49
Anstice Communications logo Undisclosed
Anstice Communications logo Calgary
Anstice Communications logo Canada
Anstice Communications is one of Canada’s leading integrated communications companies. Since 2009, we have evolved from a traditional commun...
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The Agency Inc. logo
The Agency Inc.
The Agency Inc. logo 2 - 9
The Agency Inc. logo Undisclosed
The Agency Inc. logo Calgary
The Agency Inc. logo Canada
We are a Calgary based boutique PR & Communications agency with a national roster of clients in technology, innovation, and affiliated secto...
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Argyle logo
Argyle
Argyle logo 50 - 249
Argyle logo $10,000+
Argyle logo Toronto
Argyle logo Canada
For more than 40 years, Argyle has been offering clients expertise and excellence from our full-service team of engagement, reputation and c...
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Instalogic logo
Instalogic
Instalogic logo 10 - 49
Instalogic logo $10,000+
Instalogic logo Calgary
Instalogic logo Canada
Our mission is simple: make technology an effective solution for your business. As an IT consulting firm, our goal is to provide customers w...
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Triwest Corporation Inc logo
Triwest Corporation Inc
Triwest Corporation Inc logo 2 - 9
Triwest Corporation Inc logo Undisclosed
Triwest Corporation Inc logo Calgary
Triwest Corporation Inc logo Canada
Founded in 1998, TriWest Capital Partners is one of Canada’s leading private equity firms having raised over $1.25 billion of committed capi...
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NATIONAL logo
NATIONAL
NATIONAL logo 250 - 999
NATIONAL logo $1,000+
NATIONAL logo Montreal
NATIONAL logo Canada
NATIONAL Public Relations connects clients to the people who matter most; delivering the right message, at the right time. Grounded in resea...
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NewDoor Marketing & Beyond logo
NewDoor Marketing & Beyond
NewDoor Marketing & Beyond logo 2 - 9
NewDoor Marketing & Beyond logo $5,000+
NewDoor Marketing & Beyond logo Calgary
NewDoor Marketing & Beyond logo Canada
NewDoor Marketing & Beyond is a Calgary-based, strategy-driven marketing firm that has earned a reputation for crafting engaging, innovative...
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SeoHeights logo
SeoHeights
SeoHeights logo 10 - 49
SeoHeights logo $1,000+
SeoHeights logo Calgary
SeoHeights logo Canada
We are proud to help anybody in the marketing world. We amplify your online marketing needs and assist you reach your potential customers an...
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MKT Communications logo
MKT Communications
MKT Communications logo 2 - 9
MKT Communications logo $5,000+
MKT Communications logo Calgary
MKT Communications logo Canada
MKT is a full service, integrated marketing firm specializing in all online marketing services. Our accountability and metrics-focused appro...
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Press + Post logo
Press + Post
Press + Post logo 2 - 9
Press + Post logo Undisclosed
Press + Post logo Calgary
Press + Post logo Canada
At Press + Post we treat each client like today’s top news story, leveraging our many years of experience, vast media networks and strategic...
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Matterhorn Public Relations logo
Matterhorn Public Relations
Matterhorn Public Relations logo 2 - 9
Matterhorn Public Relations logo Undisclosed
Matterhorn Public Relations logo Calgary
Matterhorn Public Relations logo Canada
Calgary-based PR company owned and operated by David Howse. We work on you or your businesses profile with a degree of trust and confidence ...
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Curiocity Group Inc. logo
Curiocity Group Inc.
Curiocity Group Inc. logo 10 - 49
Curiocity Group Inc. logo $1,000+
Curiocity Group Inc. logo Calgary
Curiocity Group Inc. logo Canada
Curiocity Group Inc. is one of Canada’s leading digital marketing and publication companies which operates within the Calgary, Toronto, and ...
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Communica logo
Communica
Communica logo 2 - 9
Communica logo Undisclosed
Communica logo Calgary
Communica logo Canada
We have the knowledge and practical experience to help project teams understand the environment within which they are working; develop and i...
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Strut Creative logo
Strut Creative
Strut Creative logo 10 - 49
Strut Creative logo $10,000+
Strut Creative logo Calgary
Strut Creative logo Canada
We bring advanced technology to communications, and advanced communications to technology. And we back it all up with big ideas. At Strut, y...
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FAQS

  • A good PR agency in the business will help you with PR and communication by working closely with your company to get the right message, content, and tone of voice.
  • PR firms not only use their expertise to generate a variety of new ideas but also build relationships with the media and specific journalists. They tailor the best content for each platform and broadcast t on your behalf.
  • A specialist PR agency will help you focus your energy where it is most effective and contributes to your overall business and marketing goals.
  • PR agencies know how to get the most bang for your buck within your budget, how to leverage timing, and how to structure and target campaigns. They know what works and what doesn't, because they have tried-and-tested formulas that have proven successful, and are open to telling you if an idea is worth pursuing.
  • Collaborating with a PR agency means that your company is safe in case of crisis. Since PR agencies have prepared a crisis plan in advance, they will be with you to prepare all kinds of explanations and present them to the media in the event of a crisis.

Even if PR agencies are very successful in the services they provide, they may be caught unprepared for some problems and face a failure story that leads to closure. Among the many problems faced by agencies, the most common ones are; poor cash flow, underutilized teams, poor data tracking, and lack of strategy. Perhaps the most important of these problems is the cash flow problem. The first step in mastering cash flow is understanding the agency's overheads. To find their overhead, agencies need to list everything they routinely pay for, such as rent, payroll, software subscriptions, and other regular expenses. Then they make annual plans and comply with them. Agencies that cannot make a regular budget calculation in this way are more likely to go to closure.

The amount required to set up a PR agency and provide public relations support to individuals and businesses will of course vary depending on the type of PR agency, the services the agency intends to offer, and the location where the agency will be established. The initial cost of a PR agency considers equipment and materials expenses, fees to start a business, software expenses, office space expenses, employee and freelancer expenses, website costs, and advertising and marketing costs. It ranges from $20,000 to $50,000.

The top five PR agencies in the world are as follows:

 

  • Edelman

Edelman, the world's largest PR firm with more than 6,000 employees and a revenue of $984.9 million in 2021, is an American PR and marketing consulting firm founded in 1952 by Daniel Edelman. It is currently managed by Daniel Edelman's son, Richard Edelman.

 

  • Weber Shandwick

Weber Shandwick is an American PR firm founded in 2001 by the merger of Weber Group, Shandwick International and BSMG. In 2021, it took the second place in the ranking of the world's largest PR agencies with a revenue of 860 million dollars.

 

  • BCW (Burson Cohn & Wolfe)

Burson Cohn & Wolfe, which put $772 million into its coffers last year, is a New York-based multinational PR and communications firm. In February 2018, parent WPP Group PLC announced that it had merged its subsidiaries, Cohn & Wolfe, with Burson-Marsteller. The combined agency is now known as Burson Cohn & Wolfe.

 

  • Fleishman Hillard

Fleishman Hillard St. Louis, Missouri is a PR and marketing agency. The company, which generated $680 million in revenue in 2021, was founded in 1946 by Alfred Fleishman and Robert E. Hillard. It is currently headquartered in Missouri, USA.

 

  • Ketchum

Ketchum; is a global public relations firm that provides marketing, branding and corporate communications services in the corporate, healthcare, food & beverage and technology industries. Ketchum, which is on the list of the five largest PR agencies in the world with its revenue of $ 550 million in 2021, was founded by George Ketchum in 1923 as a Pittsburgh-based advertising company. Its headquarters are now located in New York.

Every company has similar aspirations to become an industry leader and stand out from the masses, and one of the ways to achieve this is by collaborating with PR agencies.

Because having the right PR relationship plays an active role in taking any company to the next level and getting ahead of its competitors.

Brand awareness is the backbone of any successful business, and working with a PR agency allows you to create a unique brand identity if you don't already have one, and ensures that an established brand is properly represented in the media and public domain.

PR agencies can help you channel your messages across multiple media platforms and ensure you are represented where you want to be because PR agencies have extensive media networks that will enable your company to use its resources effectively and help you distinguish what is newsworthy and what is not so you can get the most appropriate media coverage possible. and have connections.

PR agencies will be able to offer ideas on what would be effective to reach your target audience and keep you informed of market trends, enabling you to identify the best strategic opportunities to expand and grow your company.

A reputable PR agency cannot guarantee that your brand will be featured by media outlets. Because this is a situation that is beyond the control of the PR agency. Even a PR agency with the strongest media connections cannot guarantee that the brands it works with will be featured in the media because it ultimately depends on the editorial team. Since meddling in the business of journalists and broadcasters will damage the relations of PR agencies with the media, agencies often prefer not to resort to this path and do not allow an interview, program, etc. to be filmed. It is left to the media organization to decide whether it will be published or not.

While PR is part of marketing, PR agencies are not responsible for sales. The responsibility of PR agencies is to increase brand awareness and highlight their clients as experts in the industry. Therefore, although PR agencies can convey to their customers how many readers or listeners are for a broadcast or podcast through their KPIs (key performance indicators), they cannot inform their customers about how many sales are made as a result of these efforts.

PR agencies make money by charging their clients for the services they provide. Some may charge an annual fee as a registrar, a monthly fee as a service fee, or a per-project fee. Usually, a deal contract is signed between a business PR agency before the business starts.

One of the jobs that today's agencies spend the most time on is trying to gain new customers. PR agencies also need to constantly seek out new clients and explore new ways to grow their agencies. Below are the steps to be taken to achieve these goals:

Website: Creating a website that will make a good impression as your most important marketing tool is critical. If you want to get your website visitors excited about taking the next step and contacting you, a website that will highlight your agency, your team, your industry expertise, and clients you've worked with before and instill confidence in your visitors should be the first step in your marketing strategy. Don't overlook the importance of optimizing your site for SEO best practices to attract potential PR customers to your website. An optimized website increases your chances of attracting organic traffic and helps you build a stronger online network.

 

Content: Create content that will position your agency as an expert in your field and industry. When creating this content, remember that instead of writing generic content pieces, you should offer unique content and tailor it to your target PR clients when creating content that reveals your agency's expertise. By producing content in this way, you can benefit from content generation methods from company blogs, e-mail newsletters, LinkedIn posts, webinars, podcasts, YouTube, and other social media platforms to stand out as a thought leader in your industry.

 

Case Studies: Be sure to include case studies on your agency's website to showcase your past achievements and expertise. These studies will act as a kind of social proof and play an important role in attracting more PR clients to your agency. These case studies are very helpful for your clients to see what you can do.

 

Quality Presentation: You are one of the many PR agencies on the list for your potential clients who want to have a meeting with you and present to them. The only way to stand out is to craft a persuasive business presentation and PR proposal, customized to the client's needs. At this stage, you need to fully understand the client's business, past business, trouble spots, and competitors. Once you understand these, create an interesting presentation and try to attract all the attention of the customers during the presentation.

The amount companies have to pay to cooperate with PR agencies will vary from agency to agency, depending on the services requested and the size of the agencies. To say an average price, we can say that it is around 1,000-15,000 dollars per month.

Every company that wants to reach its potential customers needs to introduce itself to people and establish healthy relations with the public. For this, the right thing to do is to work with a PR agency that is specialized in its business. But choosing the right PR agency is not an easy task. People or institutions that want to cooperate with the right PR agency should consider the following items, which will have very beneficial results for their choice.

 If you have friends or colleagues who have worked with PR agencies before, you can ask them for advice and benefit from their experience.

Decide how much money you want to spend on the PR job and how you want to spend it. Before you start looking for PR agencies, make decisions such as working on a flat wage or performance-based pay basis.

Decide on the size of the PR agency you will be working with. Although big PR agencies may be more attractive to you, remember that they may force you financially and make your choice accordingly. Smaller PR agencies don't have to strain on the budget, and they may be hungrier for advancement in the industry.

If you have an idea about what kind of PR agency you will work with, find a website where you can list the PR agencies that are suitable for you and list the potential companies you can work with.

After creating this list, contact PR agencies and get information on how they can find solutions to your needs. In which media channels can they be successfully featured? Will they be able to help you with events, reactions, social media, and content? Look for answers to these questions. Ask which companies they have worked with before and what services they offer them. See if they are excited to collaborate with you. If they're not interested in what you're trying to achieve, the partnership probably won't work, but if they show your passion for your work, it could be a good partnership for you.

Calgary, The Best PR (Public Relations) Agency List

Name Description Type
Anstice Communications
Anstice Communications is one of Canada’s leading integrated communications companies. Since 2009, we have evolved from a traditional communications agency into a multi-pronged strategic communications partner. We are passionate problem solvers who have devised a proven strategic communications model that creates real change in a crowded marketplace. We believe ideas are meaningless without acting on them, because execution is everything when it comes to measuring success. PR Agency
The Agency Inc.
We are a Calgary based boutique PR & Communications agency with a national roster of clients in technology, innovation, and affiliated sectors. We craft big picture strategies while executing on the finer details. We aim to bring focus to your brand message and buzz to your brand story while driving visibility and ROI to your business. PR Agency
Argyle
For more than 40 years, Argyle has been offering clients expertise and excellence from our full-service team of engagement, reputation and communication advisors.With more than 120 professionals in nine major North American cities, our team uses research-based communications, deep public engagement and award-winning creative programs to help clients achieve both business and social impact. The Argyle team is driven by our corporate purpose: communicating truth and earning trust – two imperatives for every organization’s success.As a management-owned firm, we’re choosy about both our clients and our people. We dig deeper, bringing our best to every program or project, helping clients stand out, earn trust, make smart decisions and build strong reputations and brands. Read more... PR Agency
Instalogic
Our mission is simple: make technology an effective solution for your business. As an IT consulting firm, our goal is to provide customers with products and services relevant to their needs and objectives. We strive to integrate the latest technology seamlessly with your business so your business can thrive. PR Agency
Triwest Corporation Inc
Founded in 1998, TriWest Capital Partners is one of Canada’s leading private equity firms having raised over $1.25 billion of committed capital. We are entrepreneurial, independent and based in Western Canada PR Agency
NATIONAL
NATIONAL Public Relations connects clients to the people who matter most; delivering the right message, at the right time. Grounded in research, insight and deep sector understanding, we bring together teams of discipline experts from across our network to provide creative communications solutions that move people in thought and actions. PR Agency
NewDoor Marketing & Beyond
NewDoor Marketing & Beyond is a Calgary-based, strategy-driven marketing firm that has earned a reputation for crafting engaging, innovative and cost-effective campaigns. Integrated Marketing Agency… Traditional & Digital Strategies We build your brand, drive customers to your door and help you create sustainable, profitable growth. Over the past two decades we have helped hundreds of clients throughout North America, successful launch business concepts, uncover marketing issues and create marketing opportunities. If you would like to discuss a potential marketing project, please give us a call or drop us an email.Read more... PR Agency
SeoHeights
We are proud to help anybody in the marketing world. We amplify your online marketing needs and assist you reach your potential customers and business objective. We create custom digital marketing strategies & execute to deliver the best results in upgrading your business. We live and breathe SEO and pride ourselves on quality above all. We build long-term partnership, we work with you as a trusted advisor or team to handle the heavy lifting of implementation. PR Agency
MKT Communications
MKT is a full service, integrated marketing firm specializing in all online marketing services. Our accountability and metrics-focused approach ensures your company's marketing success, with constant reporting and face-to-face meetings. We offer: Strategic Marketing Plans & Consultation Web Design & SEO Search Engine Optimization Social Media Marketing Content Development PR Agency
Press + Post
At Press + Post we treat each client like today’s top news story, leveraging our many years of experience, vast media networks and strategic expertise to craft smart PR strategies and engaging content marketing experiences that capture and engage audiences across digital, social and traditional mediums. After years of working in PR, media and marketing communications, we know the way people consume media, entertainment and marketing is changing every day and understand the importance of blending traditional tools and tactics with prolific new platforms and technologies.Read more... PR Agency
Matterhorn Public Relations
Calgary-based PR company owned and operated by David Howse. We work on you or your businesses profile with a degree of trust and confidence that no other Calgary public relations company can match. PR Agency
Curiocity Group Inc.
Curiocity Group Inc. is one of Canada’s leading digital marketing and publication companies which operates within the Calgary, Toronto, and Vancouver markets. With a reach of over 600K people on a daily basis and monthly views surpassing 54M, we combine our established presence as one of the leading digital publishers in Canada with our expertise in digital marketing to turn brands into local favorites. PR Agency
Communica
We have the knowledge and practical experience to help project teams understand the environment within which they are working; develop and implement communication strategies; build the relationships for addressing all parties’ rights and interests; and manage comprehenisive record keeping with stakeholders. Our approach is collaborative and we have the resources to tackle the toughest public affairs challenges and most rigorous regulatory processes. PR Agency
Strut Creative
We bring advanced technology to communications, and advanced communications to technology. And we back it all up with big ideas. At Strut, you get the A-team. A talented team of dreamers and doers. Born problem-solvers. Our mission is to build and protect your brand. We make it our business to truly understand yours. We develop creative solutions for your real-world challenges, using communications and technology tools that help you connect with your key audiences in new and innovative ways. PR Agency

Calgary Pr Agencies Price List | 2023

Agency Prices
Argyle $10,000+
Instalogic $10,000+
NATIONAL $1,000+
NewDoor Marketing & Beyond $5,000+
SeoHeights $1,000+
MKT Communications $5,000+
Curiocity Group Inc. $1,000+
Strut Creative $10,000+

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