All Pr Agencies in Belgrade

New Moment logo
New Moment
New Moment logo 50 - 249
New Moment logo $10,000+
New Moment logo Beograd
New Moment logo Serbia
New Moment is a multiple award-winning creative agency that offers fully integrated campaigns including media, digital, marketing, events, a...
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Red Communication logo
Red Communication
Red Communication logo 10 - 49
Red Communication logo $10,000+
Red Communication logo Beograd
Red Communication logo Serbia
RED Communication is a communications firm that specializes in corporate communication, crisis communications, public affairs, media relatio...
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New Media Team logo
New Media Team
New Media Team logo 10 - 49
New Media Team logo $10,000+
New Media Team logo Beograd
New Media Team logo Serbia
New people for new ideas. It is simple, we need your confidence.  We have ideas and know how and when.  No templates for communication strat...
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BG City Service logo
BG City Service
BG City Service logo Freelancer
BG City Service logo $10,000+
BG City Service logo Beograd
BG City Service logo Serbia
BG City Service is a marketing agency that specializes in event, casting, and VIP concierge services. Their team of experienced professional...
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Represent Communications logo
Represent Communications
Represent Communications logo 10 - 49
Represent Communications logo $10,000+
Represent Communications logo Beograd
Represent Communications logo Serbia
Represent Communications is a public relations agency that helps their clients build and enhance their business’ reputation. Their team of e...
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BLUMEN GROUP logo
BLUMEN GROUP
BLUMEN GROUP logo 2 - 9
BLUMEN GROUP logo Undisclosed
BLUMEN GROUP logo Beograd
BLUMEN GROUP logo Serbia
Blumen group is an integrated communications agency based in Belgrade, Serbia, and a proud partner of Worldcom Public Relations Group. Blume...
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Executive Group logo
Executive Group
Executive Group logo 50 - 249
Executive Group logo $10,000+
Executive Group logo Beograd
Executive Group logo Serbia
Executive Group is a communications group that specializes in corporate communications, digital, marketing, advertising, branding advisory, ...
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DNA Communications - Serbia logo
DNA Communications - Serbia
DNA Communications - Serbia logo 10 - 49
DNA Communications - Serbia logo Undisclosed
DNA Communications - Serbia logo Beograd
DNA Communications - Serbia logo Serbia
We are DNA Communications and we run for almost two decades. During the pilot shows, we were Gistro advertising. For many seasons, we have b...
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Webb Dowse logo
Webb Dowse
Webb Dowse logo 2 - 9
Webb Dowse logo $10,000+
Webb Dowse logo Beograd
Webb Dowse logo Serbia
Webb Dowse is a communications agency that is committed to establish, improve, and protect their clients’ reputation. Their team of strategi...
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BLINK2 logo
BLINK2
BLINK2 logo 2 - 9
BLINK2 logo Undisclosed
BLINK2 logo Beograd
BLINK2 logo Serbia
Blink2 is event and PR agency established 10 years ago with more than 200 events in its history. We are specialized in event organization an...
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Solving Communications logo
Solving Communications
Solving Communications logo 2 - 9
Solving Communications logo Undisclosed
Solving Communications logo Beograd
Solving Communications logo Serbia
As you already know, organization of events and meetings can be difficult. That’s why Solving Communications has turnkey solutions, backed b...
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FAQS

The tactics used by public relations departments in many parts of the world have traditionally been limited to media relations and event planning, and social media has become more popular lately. The aim is to win potential customers and try to protect the public image of the company.

Belgrade has some different aspects from other places. Here, public relations are not limited to just providing visibility and helping to market products. It also includes strategies for building and improving a company's reputation.

Where PR agency staff are mostly confined to helping market products, PR professionals have a significantly lower status than Belgrade, which has a broader role that includes corporate reputation strategy and management.

The top public relations position is usually an executive position that reports directly to the CEO Belgrade.

The way to understand the difference between PR agencies and advertising agencies is to make the right distinction between the concepts of PR and advertising.

While PR serves the purpose of increasing the prestige, image and recognition of an institution or person, advertising aims to increase the sales of a good or service or to spread an idea. Therefore, these two concepts are separated from each other in terms of basic purposes.

Another important point that distinguishes the concepts of PR and advertising is the target audience. In PR, the target audience of the institution is the public, but in advertising, the target audience includes a limited audience in line with the area of ​​​​the goods or services to be sold.

The third difference between PR and advertising is their working time. Since there is a long-term image work or communication of an institution in PR, the studies are continuous and uninterrupted because creating the perception always requires a long process. On the contrary, in advertising, the work is intermittent and periodic due to certain periods when products or services come to the fore.

Every company has similar aspirations to become an industry leader and stand out from the masses, and one of the ways to achieve this is by collaborating with PR agencies.

Because having the right PR relationship plays an active role in taking any company to the next level and getting ahead of its competitors.

Brand awareness is the backbone of any successful business, and working with a PR agency allows you to create a unique brand identity if you don't already have one, and ensures that an established brand is properly represented in the media and public domain.

PR agencies can help you channel your messages across multiple media platforms and ensure you are represented where you want to be because PR agencies have extensive media networks that will enable your company to use its resources effectively and help you distinguish what is newsworthy and what is not so you can get the most appropriate media coverage possible. and have connections.

PR agencies will be able to offer ideas on what would be effective to reach your target audience and keep you informed of market trends, enabling you to identify the best strategic opportunities to expand and grow your company.

The top five PR agencies in the world are as follows:

 

  • Edelman

Edelman, the world's largest PR firm with more than 6,000 employees and a revenue of $984.9 million in 2021, is an American PR and marketing consulting firm founded in 1952 by Daniel Edelman. It is currently managed by Daniel Edelman's son, Richard Edelman.

 

  • Weber Shandwick

Weber Shandwick is an American PR firm founded in 2001 by the merger of Weber Group, Shandwick International and BSMG. In 2021, it took the second place in the ranking of the world's largest PR agencies with a revenue of 860 million dollars.

 

  • BCW (Burson Cohn & Wolfe)

Burson Cohn & Wolfe, which put $772 million into its coffers last year, is a New York-based multinational PR and communications firm. In February 2018, parent WPP Group PLC announced that it had merged its subsidiaries, Cohn & Wolfe, with Burson-Marsteller. The combined agency is now known as Burson Cohn & Wolfe.

 

  • Fleishman Hillard

Fleishman Hillard St. Louis, Missouri is a PR and marketing agency. The company, which generated $680 million in revenue in 2021, was founded in 1946 by Alfred Fleishman and Robert E. Hillard. It is currently headquartered in Missouri, USA.

 

  • Ketchum

Ketchum; is a global public relations firm that provides marketing, branding and corporate communications services in the corporate, healthcare, food & beverage and technology industries. Ketchum, which is on the list of the five largest PR agencies in the world with its revenue of $ 550 million in 2021, was founded by George Ketchum in 1923 as a Pittsburgh-based advertising company. Its headquarters are now located in New York.

PR agencies with a wide range of services; strategically handle many communication processes such as reputation management, perception management, media relations, and crisis communication. The main purpose of PR agencies, which undertake the brand awareness and reputation management of the people and companies they work with, is to support these people in drawing a reliable image in the sector. It tries to prevent material and moral losses, thanks to the crisis communication plans that it carries out in advance or instantly against possible crises. It strengthens the foundations of the relationship with the target audience and the press, and increases brand awareness and brand loyalty, with many activities such as press release distribution, special news and interview studies, and TV program guests. PR agencies do all of these items in a professional and systematic way. PR agencies can also align PR and marketing goals, increasing your reputation as well as driving more sales.

In short, PR agencies help the people and companies they collaborate with to be more visible in the sector and make their voices heard by their target audience, thanks to their strong media relations.

Every company that wants to reach its potential customers needs to introduce itself to people and establish healthy relations with the public. For this, the right thing to do is to work with a PR agency that is specialized in its business. But choosing the right PR agency is not an easy task. People or institutions that want to cooperate with the right PR agency should consider the following items, which will have very beneficial results for their choice.

 If you have friends or colleagues who have worked with PR agencies before, you can ask them for advice and benefit from their experience.

Decide how much money you want to spend on the PR job and how you want to spend it. Before you start looking for PR agencies, make decisions such as working on a flat wage or performance-based pay basis.

Decide on the size of the PR agency you will be working with. Although big PR agencies may be more attractive to you, remember that they may force you financially and make your choice accordingly. Smaller PR agencies don't have to strain on the budget, and they may be hungrier for advancement in the industry.

If you have an idea about what kind of PR agency you will work with, find a website where you can list the PR agencies that are suitable for you and list the potential companies you can work with.

After creating this list, contact PR agencies and get information on how they can find solutions to your needs. In which media channels can they be successfully featured? Will they be able to help you with events, reactions, social media, and content? Look for answers to these questions. Ask which companies they have worked with before and what services they offer them. See if they are excited to collaborate with you. If they're not interested in what you're trying to achieve, the partnership probably won't work, but if they show your passion for your work, it could be a good partnership for you.

There are different types of PR agencies, depending on the services they offer and the audiences they serve. While PR agencies provide general services, there are also PR agencies working in specific areas specialized in their fields. We have listed the types of PR agencies below for you.

  1. General Communication

PR agencies that offer general services are there for companies in all matters related to their public relations strategy. They provide you with every support in building your reputation and brand awareness using many tactics including social media, media relations, internal communication, and more. For businesses that need help with more than one public relations, it would make more sense to get services from a general PR agency.

 

  1. Press communication

PR agencies that focus on media access, writing sales pitches, being actively involved in the media, and interviewing journalists or influencers specialize in press communications. If the PR service that companies need is to improve their media coverage, it would be wise to get services from a PR agency specialized in this field.

 

  1. Crisis Communication

PR agencies, which provide support to their customers in the field of crisis management, stand by them by preparing appropriate plans in times of crisis.

 

  1. Internal communication

PR agencies specialized in the field of internal communication provide services foe institutions to inform their employees and make employee communication very easy.

 

  1. Community Communication

PR agencies, which help companies maintain healthy communication with their customer communities, are experts in areas such as social media communication.

A reputable PR agency cannot guarantee that your brand will be featured by media outlets. Because this is a situation that is beyond the control of the PR agency. Even a PR agency with the strongest media connections cannot guarantee that the brands it works with will be featured in the media because it ultimately depends on the editorial team. Since meddling in the business of journalists and broadcasters will damage the relations of PR agencies with the media, agencies often prefer not to resort to this path and do not allow an interview, program, etc. to be filmed. It is left to the media organization to decide whether it will be published or not.

While PR is part of marketing, PR agencies are not responsible for sales. The responsibility of PR agencies is to increase brand awareness and highlight their clients as experts in the industry. Therefore, although PR agencies can convey to their customers how many readers or listeners are for a broadcast or podcast through their KPIs (key performance indicators), they cannot inform their customers about how many sales are made as a result of these efforts.

If you want to work in the field of public relations, here are the items that will help you start your career.

A college degree doesn't matter much to work in PR agencies, but most job postings will ask for a bachelor's degree. Most people who work in PR agencies develop a strong grasp of language, style, and both oral and written communication skills by earning a bachelor's degree in fields similar to journalism and communications.

As in most areas, one of the most critical roles in the PR industry is the connections you have. Because the nature of the job is to engage with audiences and manage their brand identity and reputation, PR firms look for people who are already on social media and are good at networking. Being active on social media and participating in industry-related pieces of training, events, and conferences, meeting people in the industry, and developing your network will be very logical steps for those who want to get a job in PR agencies.

When you're ready to apply for a job at PR agency, make sure your resume showcases your social and creative skills. Use your cover letter to showcase not only your achievements and experience but also your personality. When creating your resume, you can pretend you're writing a press release or blog post that aims to promote your brand in a positive way.

PR agencies make money by charging their clients for the services they provide. Some may charge an annual fee as a registrar, a monthly fee as a service fee, or a per-project fee. Usually, a deal contract is signed between a business PR agency before the business starts.

Belgrade, The Best PR (Public Relations) Agency List

Name Description Type
New Moment
New Moment is a multiple award-winning creative agency that offers fully integrated campaigns including media, digital, marketing, events, and more. Their team of highly educated professionals relies on creativity, emotions, knowledge, and collaboration to provide exceptional results for some of the biggest companies. They embrace technology and innovation to develop experiences that helps their clients’ brand convey its message. PR Agency
Red Communication
RED Communication is a communications firm that specializes in corporate communication, crisis communications, public affairs, media relations, fashion events, and lifestyle brands. Their team of talented experts applies their creative thinking to develop strategies tailored programs that support their clients’ business goals and fulfills their communication needs. PR Agency
New Media Team
New people for new ideas. It is simple, we need your confidence.  We have ideas and know how and when.  No templates for communication strategies, no working hours. Available 24 hours a day.  We have experienced PR professionals who know just for good image. We are your partners. It is simple, for ones who know. New Media Team is a full-service public relations and communications consulting agency with great experience in the areas of retail, health, sport, fashion PR, consumer goods, media, ecology, automotive, online PR. We are proud of our strong media relations and great connectivity with editors and journalist in leading domestic newspapers, televisions and radio stations. We are also able to listen, research and follow your customers in order to design creative and effective campaigns that fit your company/organization budget. Our coaching methods for all the areas of communication are well positioned and gave added value to our business relationship.Read more... PR Agency
BG City Service
BG City Service is a marketing agency that specializes in event, casting, and VIP concierge services. Their team of experienced professionals develop strategic campaign planning, organize congresses, commercial, or cultural events, develops innovative media campaigns, and provides the best concierge services for high-class companies, entrepreneurs, and public personalities. PR Agency
Represent Communications
Represent Communications is a public relations agency that helps their clients build and enhance their business’ reputation. Their team of expert directors, managers, and communication professionals develop innovative campaigns combining their vast experience, expertise, and continual improvement in various areas to create the best results. They specialize in integrated communication strategies, social media marketing, digital marketing, and video production. PR Agency
BLUMEN GROUP
Blumen group is an integrated communications agency based in Belgrade, Serbia, and a proud partner of Worldcom Public Relations Group. Blumen group is among the first agencies specialized in strategic communication and integrated campaigns, public relations, sponsorship management, and networking. One of the agency’s specialties is long-term experience and constant perfection of skills in the field of production process management, market positioning, marketing communications and especially communication management. Our specialties: Strategic Communications, Integrated Communications and Campaigns, Public Affairs, Communications in Public Sector, Government relations, Corporate social responsibility, Internal Relations, Media Relations, Event Management, Online Communications, Advertising and Marketing positioning.Read more... PR Agency
Executive Group
Executive Group is a communications group that specializes in corporate communications, digital, marketing, advertising, branding advisory, and public affairs. Their team of committed individuals produces cutting-edge solutions and world-class deliverables to help their clients make a meaningful contribution to the community and maximize their corporate value. PR Agency
DNA Communications - Serbia
We are DNA Communications and we run for almost two decades. During the pilot shows, we were Gistro advertising. For many seasons, we have been working on communication from strategic and creative camera angles. Ideally, from both. As a dynasty placed in DNA House of Brands villa, with local and foreign clients from all industries, big team of attractive people and peacocks in the garden, it’s only natural that you want us. Who knows, it might be mutual. Whatever the case, we are, no doubt, ready for creating some business blockbusters. https://www.youtube.com/watch?v=xQy1By0b-_ERead more... PR Agency
Webb Dowse
Webb Dowse is a communications agency that is committed to establish, improve, and protect their clients’ reputation. Their team of strategic advisers raise their clients’ brand awareness and provide tactical support for their communications. They apply their integrated approach and use a unique combination of PR and communication experts to develop innovative solutions that drive their clients’ business. PR Agency
BLINK2
Blink2 is event and PR agency established 10 years ago with more than 200 events in its history. We are specialized in event organization and media relations with a goal to support clients to improve communication with media and achieve better visibility. We are providing event support in order to help clients not to think about the organization and focus on the aim of their event. PR Agency
Solving Communications
As you already know, organization of events and meetings can be difficult. That’s why Solving Communications has turnkey solutions, backed by a committed team, to make things smooth. Providing pleasurable experience for your attendees is of crucial importance for successful corporate events. We provide corporations with different options based on their needs. Our event management team will ensure that every event runs perfectly throughout the complete lifecycle. PR Agency

Belgrade Pr Agencies Price List | 2023

Agency Prices
New Moment $10,000+
Red Communication $10,000+
New Media Team $10,000+
BG City Service $10,000+
Represent Communications $10,000+
Executive Group $10,000+
Webb Dowse $10,000+

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